Virginia Beach Website Development > Blog > Chuck "The SEO Rapper"

Chuck "The SEO Rapper"

Posted by admin on July 31, 2012

You can find his YouTube channel here: http://www.youtube.com/user/m0serious

His most recent post on Google algorith changes.

Another video from about a year ago on social media marketing.

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2013
- May
  - Selecting PHP as your web development platform
    I was reading some other blogs and noticed that few folks have been fighting against PHP badly. I’ll not say fighting, rather have been telling all the bad things of PHP has got. It may be hard to find out a bad platform like PHP, but surprisingly it is a…
- April
  - Three most common methods of gaining backlinks
    Share, barter, buy: Get the all important backlink anyway you need it.
  - Sitemaps All of them - A Primer
    A quick overview of the most commonly used sitemaps in use on the web.
- March
  - Responsive Design - What is it?
    Responsive design appears to be all of the rage today. It even has the support of the big search engines Google and Bing. Find out what the content delivery method can provide for you and your clients.
- February
  - Seamless Name Server migration
    Ever wanted to migrate a website to another name server and have the new website or hosting location available immediately instead of having to wait for DNS propagation?
- January
  - How to edit your Mac OSX hosts file
  - event actions with JWPlayer JavaScript library
    JWPlayer JavaScript library has many event driven actions you can use to control your users interaction easily.
2012
- December
  - Editing your Windows host file
    Modifying your host file can make testing a website at its designated hostname without actually configuring your registrars DNS settings for the new server location. A handy little trick!
  - Speed testing your Apache web server with ApacheBench
    In addition to running browser based speed tested such as Google PageSpeed and Yahoo YSlow! you should also test how fast your pages are generated directly on your server.
  - Tips for using Google PageSpeed & Yahoo YSlow!
    Google PageSpeed and Yahoo YSlow! are great tool for finding bottlenecks with front-end code and media but should be used in conjunction with server side tools to determine what could help speed up your website.
  - Adding Site Speed to Google Analytics
    Site Speed can give you insight into which pages within your website are loading slower than you would like.
- November
  - Magento reset default product images
    How to reset default product images after CSV import resets them or some other terrible accident messes up your settings.
  - Using jQuery to update image sizes to fill mobile displays
    This trick can be handy when adapting CMS output with declared height and width values for images.
- October
  - Programmatically importing products into Magento
    There is more than one way to enter your Magento products into your catalog. Here is how to script it.
  - Parallax Scrolling
    A neat little effect that gives your website a pseudo 3D feel.
- September
  - Generating XML sitemaps with Concrete5
    XML sitemaps unfortunately are not automatically generated by default and must be manually created with Concrete5.
  - Robots.txt tips and tricks
    Any web developer has worked with this important file. If you have not you really should.
  - Concrete5 cache settings
    Adjust your cache settings within your site.php file.
- August
  - Reasons why you should not use base64 encoded images within your CSS and HTML documents
    Using base64 to encode your CSS sprites is all the rage... Here are a few reasons why you should not use this method.
  - Email marketing basics
    Just a quick write up of some of the things you can and cannot do when marking via email.
  - CSS3 linear gradients
    Everyone seems to hang on this topic for some reason so I finally decided to make a post about it. You can either use a generator or roll your own, I will cover both.
- July
  - Chuck "The SEO Rapper"
    This guy has been around for years and has over a million video views on YouTube. He is bound to make your inbound out of bounds.
  - Generating a new theme with Magento by using the default base theme
    Creating a new template is as simple as copying the default base theme install then modifying it to your liking. The theme system can get confusing as most external script and CSS includes are handled via layout XML files. Layout assignments are handled o…
  - Stripping audio from a video using FFMPEG for MP3, OGG, or other formats
    Everyone has wanted to grab the audio portion of a video at one point or another. Whether to get the audio from a music video, concert, or even a lecture. The ability to separate audio data from video data can be darned handy.
  - Studio Center Asks Is This Your Web Guy
    Web development commercial done by my employer. Awesome job!
  - Fireworks from Mt. Trashmore in Virginia Beach, Virginia
    Not my typical post but just about everyone likes fireworks. Recorded this video of the fireworks at Mt. Trashmore park on the Fourth of July 2012. Enjoy!
- May
  - CSS based browser image resizing
    Typically you would prefer to have your images resized directly on the server in order to save any available resources the client might have but with mobile or tabler interfaces your server access may be limited. In this case you might be required to resi…
  - SIMPLE CSS BASED DROP DOWN MENU SYSTEMS
    Previously this method was not possible with MSIE 6 but with the introduction of MSIE 7 and its younger siblings it is now possible to produce a drop down menu system with the use of CSS only. To add such menu something as simple as below can be implement…
- April
  - Concreate 5 - Overriding default document header meta
    You want to create a new theme for Concrete5 but the default header does not provide a valid method for setting the character set. You could always just post your declaration before the required header section but it will still print the default character…
  - Clear your Magento installs cache without using your admin pages
    While moving Magento installs or working on an existing clients install you might need to clean the cache but you might not have access to the installs admin. With the code below you can easily clean the installs cache.
  - PHP Tidy - Clean up your markup on the fly!
    PHP Tidy is a PHP module that allows you to clean up your markup on the fly! Every web developer has face-palmed at one point when a co-worker or friend inserts copy into a WYSIWYG directly from MS Word. With PHP Tidy you will no longer have this problem!
- March
  - Using wget with Windows to mirror an entire website
    WGET is a handy tool. It can be used to pull single files or even the whole of a visible website. Once pulled a string search can be made or you could simply use the pulled contents to mirror all or portions of a website.
- February
  - Filezilla - How to display hidden files
    Hidden files are sometimes not displayed on some servers but can be forced to display within Filezilla by selecting the -server->force showing hidden files- option.
  - Magento - Adding CSS and JavaScript includes to the home page only
    There are many cases where you would only want to have certain styles or JavaScript includes within the homepage of your ecommerce site. Magento makes it as easy as modifying a single XML file to add these.
  - Filezilla: My files are getting extra line breaks where they should not. How do I fix it?
    This happens on more servers than it should and is easily fixed by changing the transfer data-type from auto to binary.
  - Wordpress Mega Ping Back List
    A Wordpress ping back list is used to let services know when you have made a new post to your blog. The larger the list the better chance there is of someone finding your new post. The more authoritative the update server the better of course as well.
  - My pick for the best Chrome plugin for use with Web Development
    1. Web Developer Yes this plugin was mentioned within my previous post for the best Firefox plugins for web development but it provides all of the same features for the Chrome web browser as well making it a must have for any web developer!
  - My pick for the best Firefox extensions for Web Development
    1. Web Developer Adds a swath of features to Firefox including the ability to view only CSS or JavaScript of a selected document, a screen ruler to measure pixels, clear session cookies, element highlighters,
- January
  - The best Wordpress plugins - visibility - seo - functional
    WPTouch Adds a mobile formatted version of your Wordpress install for users that happen to browse to your website using a mobile device such as an iPhone, iPod, or Android device.
  - Zend Framework - Moving your database connection outside of the application.ini file
    Why would someone want to place their database connection settings within the unsecured application.ini configuration file? Why this is the default setting is beyond my own logic as it gives your users an open door to easily access and destroy your back o…
  - Add Zend Framework full page cache to your bootstrap
    Insert the function below into your bootstrap file. // full page cache protected function _initCache() {
  - Redirecting documents with PHP, Apache, and MOD_REWRITE
    In document PHP redirect with HTTP code assignment: header( "HTTP/1.1 301 Moved Permanently" ); header( "Location: http://www.domain.com/new-location/" );
  - Generating a thumbnail image with FFMPEG
    to quickly use FFMPEG-PHP use this guide: CONVERT VIDEO TO IPHONE FRIENDLY H264 WITH FFMPEG /usr/bin/ffmpeg -y -itsoffset -6 -i "/var/www/html/myvideo.mpg" -vcodec mjpeg -vframes 1 -an -f rawvideo -s 320x240 "/var/www/html/mypic.jpg";
  - Convert video to iPhone friendly H264 with FFMPEG
    FFMPEG is a cross-platform solution for recording, converting, and steaming audio and video. There is even a PHP module for gathering media information. It typically cannot be installed by using a yum or apt-get repository though.
  - Yoda search or the way I have been using Google for the last 12+ years
    "search subject, qualifier qualifier qualifier" If your search subject contains multiple words, wrap it in double quotes for an exact search on that combination.
2011
- December
  - MODIFYING APACHE CONFIG FILE – EXTENDED
    This post is a continuation of my previous post: WAMP – Modifying Apache config file Extended Apache configuration options. The Apache config is large and can easily be overwhelming. Hopefully the information in this post will help you learn how easy …
  - WAMP – MODIFYING APACHE CONFIG FILE
    All Apache installs, be it on your Windows computer or *NIX based computer has a configuration file. This file controls anything from the amount of memory allowable to the HTTPD server process to the total number of concurrent connections the server will …
- November
  - WAMP MySQL Web Development Environment Configuration
    Once you have installed WAMP you will want to configure MySQL Server. This is easily accomplished via the WAMP web interface. Open your favorite browser then type "localhost" into your address bar then submit your request. Once the page has loaded you wil…
  - Zend Framework User Authentication
    You're building a web application with the Zend Framework and want a user controllable back-end system that allows for any number of users. To do this you will want to make use of Zend_Auth, which provides an API for authentication.
  - Installing WAMP or Windows Apache MySQL PHP
    What if you are a web developer but you do not have time to setup an LAMP (Linux Apache MySQL PHP) server but use a Windows machine. Running a WAMP server saves you the hassle of setting up new/old hardware or a Virtual Machine. You can run these processe…
  - Zend Framework Action Helpers
    When developing websites that use quite a bit of server side code frameworks come in handy to save time from rolling your own format parser to simplifying the sending of emails. When working with PHP the standard is pretty much the Zend Framework provided…
- June
  - Document compression with IIS 7 and Apache
    Have been using this method for years in heavy load environments but have just recently moved to using it with pretty much every build instance. The increased use of JavaScript in todays web development efforts pretty much require some sort of compression…
- May
  - Installing MySQL Server on CentOS
    MySQL is the commonly used relational database system when developing websites using PHP although it can be used with just about any other language including ASP, VB.NET, C#, C++, Python, and even ROR. By default on install MySQL provides its own command …
  - Microsoft SQL Server DTS Packages
    DTS packages were discontinued with the release of MS SQL Server 2005 and replaced with "SQL Server Integration Services" but some organizations still make use of SQL Server versions previous to 2005.
- January
  - Why are my absolute elements not being aligned within their parent element?
    The answer is simple! You must first assign the parent element a position of relative! Q: Yes, but what if I need to have the parent element absolutely positioned? A: Then you must wrap the interior of that parent element with a similarly proportioned…
  - Indirect... Direct...Relative... Links???
    Which kind of linking would be best for you? When referring to indirect links a user is typically making use of on page anchor links. This is done by referencing an anchor name or id within your markup. A direct link could be for the current domain or ref…
  - Zend Framework User Authentication with Action Helper
    What happens if you would like to use an authentication method for a chunk of controllers but would not like to replicate the code in each and every controller for your web development application? Zend Framework Action Helper to the rescue! Simply move y…
2010
- November
  - Top Ten Games of the Last Ten Years
    Below is a list of my favorite games of the last ten years. 1. Dragon Quest VIII - Fell in love with the humor, gameplay, graphics, and story. 2. Fallout 3 - Have been playing this game since it was released last fall and it doesnt seem that I will be…
- August
  - Keywords! They are everywhere!!!
    This topic like most topics on this site is meant to be kept simple and when it comes to keywords when developing the content for your website be sure you keep your selection simple as well. Keywords are the words that you would think other people use whe…
- July
  - CSS... External? Inline? Embedded? Which one should matter to you?
    There are three ways to use cascading style-sheets within your HTML or XHTML documents. Each one varies slightly in use within your documents. If you are planning to produce documents that are easily machine read and spiderable by search engines you will …
  - JavaScript and jQuery content movers.
    Up until recently most SEOs will tell you that you should try what you can to get your pages content to the top of your markup as possible. I have completed a few tests recently and this method appears to still be true although possibly only for certain s…
- April
  - CSS Positioning and Floats
    What is CSS positioning and what are floats? CSS positioning allows you to assign how your element is to be positioned on the page. The most common types of positions used are absolute and relative. Absolute positioning means it will be placed wherever yo…
  - osCommerce - Yes I develop modules for it!
    If you have had the chance to work with osCommerce or are thinking of working with it check out some of the modules I have developed or modified! With osCommerce you can run your own personal online store without having to pay any kind of software licensi…
- March
  - Social Gaming: What is it?
    Social gaming is likely something you have participated in but did not realize that you have. This is true most likely if you are an active participant in a social network such as MySpace or Facebook. Social gaming on these networks comes as games you can…
- February
  - Sitemaps: What are they for and should I use them?
    A sitemap is used for two reasons, the first being to allow easy access to the important sections of your website to its users and the second being to allow easy access to those same pages for search engine spiders. For the user might have trouble navigat…
  - Adding images to your HTML documents
    This is a very simple topic but one would be very surprised how many times I have been asked about adding an image file to postings on sites such as MySpace or any other site that allows writing HTML within a post or update. Image tags within your HTML do…
  - Document Type Definitions - An Introducton
    What are document type definitions (DTD) and what do they mean to you as a web developer? Document type definitions are a set of markup definitions that define the document type for SGML-family markup languages such as HTML and XML. A document type assign…
- January
  - Using SQL Select Statements - A Primer
    Structured Query Language (SQL) select statements allows the user to select a collection of data from a database table while interacting with a DBMS or RDBMS. Typically when a user would want to retrieve data from the database they would run a SQL query s…
  - Dragon Age: Origins - Quick Review
    Let me start by saying Dragon Age: Origins is one of the best console RPG gaming experiences I have had in years surpassing even The Elder Scrolls IV: Oblivion. I played the Playstation 3 version so I do not have much experience into how the PC version op…
2009
- December
  - SEO Basics - Search Engine Friendly Links
    Search engine friendly links are meant to make your site more accessible to human and spider readers. For human readers SEF linking allows visitors to use a logical and easy to remember URL string when accessing your internal pages. Spiders make use of th…
- November
  - PHP for and foreach loops
    For loops allow you to run a set of commands a specifanied number of times while a foreach loops allows you to run commands placed within it through the span of the looped array. Using either of these methods will allow the user to easily repeat commands …
  - SEO Basics - SEO and You
    I hear this almost everyday; okay well not everyday but whenever SEO is mentioned to the unknowing. Why should I worry about search engine optimization for my website? What benefits could be brought by optimizing my websites for search engines? And finall…
  - SEO Basics - Anchor Text
    Anchor text is important for intrasite and extrasite linking in that it has the ability to let search engine spiders and regular site visitors know where the link will take them. When assigning anchor text be sure that you correctly describe the page bein…
  - Einhander - Playstation
    Released by Square in 1998 in the US for the original Sony Playstation. Einhander is a 2.5D scrolling space shooter with a good sound-track and a good variation on the standard space shooter gameplay. Einhander meaning single-handed in reference to a weap…
- October
  - Working with PHP Sessions
    PHP sessions variables are very easy to work with and are very handy when working with settings across page refreshes. With a PHP session you can set a variable on one page and use it on the next or twenty pages or a hundred or more down. The only thing t…
  - SEO Basics - Alt & Title Tags
    When using alt tags you have to make sure that it matches or closely relates to the images content. If you assign image alt tags that have nothing to do with the image that is being assigned or have obviously stuffed keywords your content could be ignored…
  - Super Turrican - SNES
    Super Turrican for the SNES produced by Factor 5 was released in 1993. It was one of the first console games to make use of Dolby Surround and actually didn't have that bad of a sound-track. Some times in the past I would play all the way through the game…
  - Windows 7 - Week in Review
    After spending nearly a week working with Microsoft Windows 7 I have few complaints. Overall it has been more responsive than at anytime with Vista. The UI changes have made almost everything but the control panel easier to use. I think at this point I am…
  - Super Bomberman - SNES
  - SEO Basics - Page Layout
    Search engines will not read every line of the outputted (X)HTML document you are presenting to them. To make it easier for search engine spiders to find the content within your pages your best bet would be to move your pages content as far to the top the…
  - SEO Basics
    There are many, many different changes that can be applied to your site to make it easier for search engines to find you. Some of the most basic layout changes can provide the best results when trying to improve your natural rankings. Title Tags:
  - Using PHP Array Values
    Using PHP array values is very simple and can be learned pretty quickly. With array values you can store multiple values to a single variable. PHP array values can be single or multi-dimensional. Multiple dimensional arrays if you do not know are basicall…
  - Adventure Island - NES
    Adventure Island - NES[/caption] This what appeared at the time to be tropical Mario Brothers clone known as Adventure Island from Hudson Soft was originally released in the United States in the year of 1988 for the Nintendo Entertainment System. Adventur…
  - Adventures of Lolo - NES
    I picked Adventures of Lolo up while I was a kid from the Salmon Run Mall in Watertown New York. Most of my time as child and teenager was spent playing video games and this game being no exception.
  - WordPress SEO Plug-in
    I highly recommend using "High Performance SEO Plugin" if you would like to optimize your WordPress blog for search engines.
  - Windows 7 from Vista Upgrade
    Just upgraded from Windows Vista to Windows 7. The entire process on my Intel Core 2 Duo laptop with 3gigs of ram and a 250GB hard-drive took an exhaustive three hours.

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